Contractor‑Ready JSON‑LD Feature Library: Ship 10 Machine‑Readable Feature Cards From One Figma Mockup

A small library of JSON‑LD feature cards turns a vague mockup into assets that power multiple downstream uses: SEO-rich search snippets, agent retrieval and reasoning, contract language for contractors, and executable acceptance tests. Using the SoftwareApplication type in schema.org standardizes how features are described so search engines and automated systems can understand and index them. (schema.org)

This guide expects: one finished Figma mockup (screens or a component page), a short feature decomposition session (10 minutes), and a simple toolchain: a Figma-to-JSON export, a small JSON-LD template, and a lightweight test generator. The result is 10 contractor-ready deliverables: feature card (JSON‑LD), 3–6 line acceptance tests, and a one‑page contract brief per feature.

Open the mockup and run a 10‑minute micro‑decomposition: identify independent user-visible features (e.g., sign-in, email notifications, CSV export, inline editing). Aim for 10 cards — each card maps to a distinct interaction or product promise. This keeps scope small and makes handover precise.

Use a Figma export plugin (or the Figma Plugin API) to extract frame names, text layers, and component metadata as JSON. Popular community plugins and export tools create a JSON representation of frames and component properties you can parse automatically. If you prefer manual extraction, copy each feature title and 1–2 lines of description into a spreadsheet to prepare JSON-LD fields. (figma2json.com)

For each feature produce a small SoftwareApplication JSON‑LD object. Use schema.org's SoftwareApplication as the canonical type and keep each card focused: name, description, featureOffered (or about), screenshot or image, softwareRequirements (if relevant), and a stable @id. That makes the card usable for SEO and machine consumers. Keep each card under ~20 properties so contractors can read and implement them in minutes. (schema.org)

Practical template (example fields to include): @context, @type, @id, name, description, image, applicationCategory (if helpful), featureList (a short array of capability strings), and lastModified. Save each card as a single <script type='application/ld+json'> block on a feature landing page or serve them from a machine endpoint that agents can fetch. Google's Search Central documents SoftwareApplication fields and examples you can follow for maximum compatibility. (developers.google.com)

Turn each feature card into 3–6 line acceptance tests using the Given‑When‑Then style. Keep tests implementation‑agnostic and testable by a contractor or QA: Given (initial state), When (user action), Then (observable result). Use the description and featureList from the JSON‑LD card to seed these statements. A simple acceptance test doubles as a QA checklist and a minimal contract deliverable.

Create a one‑page contract brief per feature: 1) feature name and card @id, 2) shortDescription (from JSON‑LD), 3) acceptance tests, 4) acceptance criteria (pass/fail rules), 5) deliverables (assets, screenshots, API endpoints), and 6) estimated hours. This brief becomes the agreement artifact you include in scopes of work and contractor tickets. For acceptance criteria templates and examples, product management playbooks and PM templates are useful starting points. (pmread.org)

Automate export + generation: write a small script (Node/Python) that reads the Figma JSON export, maps frames to the JSON‑LD template, and emits: (a) 10 JSON‑LD files, (b) acceptance tests as markdown, and (c) contract briefs as PDF or markdown. Use the Figma REST or Plugin API if you need repeatability across files; community plugins and exporters often provide ready-made JSON outputs to speed the process. (figma2json.com)

Where to put the generated artifacts: publish JSON‑LD into feature landing pages (script blocks) or host a /.well-known or API endpoint that agents can query. Maintain a small index file linking feature @ids so search crawlers, press kits, and agent systems can discover the library. This single-source approach keeps SEO, press, and developer-facing contracts aligned and prevents duplication. Also consider adding lastModified timestamps so consumers can detect changes.